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Tourist Guide” is one of the most important and significant components of the tourist
business. He acts as a direct link between the tourist and his country’s cultural, historical and
social heritage. The other components of the tourist business like transport and accommodation
are only the means to bring the tourists face to face both with historical monuments and living
society of the day. A tourist guide explains the monuments and discusses almost each and every
aspect of every problem with the tourist. He tells the tourist about the social customs and
costumes, politics and history, religion and philosophy, dances and painting, arts and literature,
economic uplift and scientific development, education, population and family planning, sacred
cow and snake charmers, etc.

The role of the modern tourist guide has its direct historic origins in the Grand Tour of the
17th and 18th centuries and in the beginnings of modern tourism which eventually superseded
the Grand Tour in the 19th century. Its antecedents, however, are many and diverse and reach
far back into mythology, allegoric literature, history, and geographic exploration. To understand
the structure and dynamics of the role of the modern tourist guide, one has to examine these
antecedents, because they set the cultural background against which the modern role developed.
Tourist Guides are representatives of their cities, regions and countries.

They significantly
influence whether visitors feel welcome, want to stay longer or decide to come back. They
therefore contribute considerably to the promotion of a destination. Tourist Guides are able to
give travelers an understanding of the culture of the region visited and the way of life of its
inhabitants. They help to protect our cultural and natural heritage by making visitors aware of its
importance and vulnerability. Tourist Guides are often the only local contact for travelers, especially
those from other countries. They can therefore contribute greatly to a mutual understanding
amongst nations and cultures
Course Duration: 40 days
Skill Level: Beginner
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